The History of Loro Piana Wool

For the past six generations, Loro Piana has been the vanguard of developing the potential of Super 120's wool. At Loro Piana technology and tradition work hand in hand to ensure superior quality. Loro Piana was founded on the principle to always strive to give their customer a flawless finished product that is nothing less than excellent.

Loro Piana is the single largest user of Super 120's wool, purchasing up to forty percent of the total annual output. The wool comes from the very best lots of Australian merino wool, which is woven into yarn of exceptional fineness, tenacity, and strength. As a matter of fact, the yarn used is so fine, that one pound of it can be stretched out for 17 miles. Due to this fine raw material, Super 120's can provide the customer with softness and comfort that no other wool can.

Loro Piana is the premier international textile conglomerate with its corporate headquarters in Italy. Loro Piana currently has plants operating around on the world because of their high standard levels and strict quality control measures. Loro Piana has always been on the cutting edge of technology; Franco Loro Piana initiated the concept of fine and lightweight fabric for the clergy, which later became known as Tasmanian, which revolutionized the Ready-to-Wear industry. Even though the finishing techniques are kept highly guarded, the finished product is renowned for its smoothness and wonderful drapability. Loro Piana is the hallmark of sophisticated weaving and finishing technology available.

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